Our Mission
We believe in the power of thoughtful design to bring people together and elevate life’s meaningful moments.
We are guided by integrity, shaped by strong relationships, and driven by a commitment to quality and continuous improvement. In everything we do, we honour our people, our partners, our customers, and the communities we’re part of building lasting value through care, collaboration, and purpose.
Our Story
Founded in Canada over 85 years ago, Giftcraft has long been recognised for quality, trend-led design, and trusted partnerships.
In 2025, Giftcraft entered a new chapter joining CTG Brands to form a stronger, more connected North American business. Together, we bring expanded expertise across design, manufacturing, and distribution, with a shared vision for the future of lifestyle, fashion, décor, giftware, and wellness.
Today, we work as one integrated team of creative and commercial leaders, delivering the right product, at the right time, at the right value, helping our partners stay relevant, competitive, and primed for growth. Giftcraft isn’t just about what we make. It’s about building what’s next, together.
Delivering Value to Retail Brands
The next chapter of our story is built with you. Our team works closely with you to understand your goals and connect you with the right products, whether in person or online. Each year, we bring over 10,000 on-trend products to more than 25,000 independent retailers across North America. From concept to delivery, we’re a full-service partner committed to helping your business grow with care and confidence.
Interested in Becoming a Retailer?
Apply for your Giftcraft account today or request to meet with one of our sales experts to learn how Giftcraft can help you achieve your goals!
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